PR Project

TITLE: CREATIVE NEWSLETTERS & ANNUAL REPORTS
AUTHOR: RITA STREET & ROBERTA STREET
PUBLISHER: ROCKPORT PUBLISHER
ISBN: 1-56496-761-1

Too creative.

This book was clearly for designer folks.

That's what came across my head when I saw this book. But at that time I need a book about PR Publication for my assignment on college, so I decided to buy it.

Well, apparently this book's full examples of good newsletter and annual reports. Chapter by chapter were just study case for each newsletter or annual report's design and the stories behind the making of its publications, the decisions to used the design, the fonts, the colors, etc. So that reader would get the message exactly what the PR or marketing team wants.

But that's the purpose of this book. The writers stressed on inspiring designs: the illustration, the lay-out, the photograph, typography, and of course the color and perhaps the material for print.

It's abook to look for inspiration on making newsletter or annual report's design. It's a good book for PR officer or those who work in publicity area.